Travelling to Japan with little ones is an adventure filled with unforgettable moments. From chasing cherry blossoms and exploring magical attractions to discovering delicious local food. But amidst all the excitement, many parents share one common concern: Is my toddler getting the nutrients they need while we're travelling?
Between picky eating phases, changing meal schedules and busy sightseeing days, it isn't always easy to ensure a balanced diet for growing toddlers aged one to three. That's where Meiji Step comes in: a trusted follow-up milk formula made in Japan to help supplement important nutrients that are often lacking during early childhood, including iron, calcium and vitamins.
Manufactured in Japan, utilising the long-standing research and nutritional design technology of Meiji Japan's No. 1 manufacturer of parenting milk formula, Meiji Step reflects Japan's renowned commitment to quality and safety, giving parents extra confidence as they care for their little ones.
Whether you're planning a family holiday in Japan or looking for a trusted product to continue using after your trip, here are three Meiji Step options worth knowing about.
1. Meiji Step Tinned Formula – A Trusted Everyday Essential
The classic Meiji Step Tinned Formula is designed for toddlers aged around one to three years old as part of a balanced diet. It helps supplement iron, calcium and vitamins that growing children may not always get enough of through everyday meals.
One of its standout features is that it's the only follow-up milk formula in Japan that contains both Bifidobacterium and zinc, making it a convenient nutritional supplement for growing toddlers.
The generous 780g tin is easy to open, close and scoop from, making it practical for travelling or using at home. Beyond serving it as a drink, parents can also incorporate Meiji Step into cooking, making it easy to add to family-friendly recipes such as soups, pancakes and other toddler-friendly meals for extra versatility.
Fun fact: Meiji is Japan's No. 1 brand of infant formula!
Source: Yen-based manufacturer market share (based on yen amount) of infant formula for toddlers between April 2023 and March 2024, based on a survey of all business categories, including baby speciality stores, by Intage SRI.
2. Meiji Step Rakuraku Cubes – Perfect For Busy Family Adventures
Family holidays often mean long sightseeing days, train rides and plenty of time away from your accommodation.
That's where Meiji Step Rakuraku Cubes shine.
Instead of measuring powder, each cube comes in a convenient single-serving portion, making it easy to prepare accurately when needed. The individually portioned cubes are compact, hygienic and easy to carry in your bag, making them especially useful during busy travel days.
Whether you're heading to Tokyo Disneyland, exploring Kyoto's beautiful temples or taking a scenic train ride across Japan, the cube format offers added convenience without the hassle of measuring powder.
Like the tinned version, Rakuraku Cubes also supplement iron, calcium and vitamins, while containing both Bifidobacterium and zinc.
If you're shopping in Japan, this is an excellent pantry staple to bring home for your growing little one.
3. Meiji Step Rakuraku Milk – Ready Whenever You Need It
Sometimes convenience makes all the difference.
Meiji Step Rakuraku Milk is a ready-to-drink liquid follow-up milk formula that requires no mixing, making it ideal for outings, road trips or long travel days when you're constantly on the move.
It offers the same nutritional support by supplementing nutrients such as iron, calcium and vitamins that toddlers may need as part of their daily diet.
Please note that this product does not contain Bifidobacterium and zinc.
Its ready-to-drink format makes it an excellent option for parents looking for extra convenience while travelling.
A Smart Souvenir For Growing Families
Japan is known around the world for its high manufacturing standards, and Meiji Step reflects that same commitment to quality. For parents visiting Japan, picking up Meiji Step during your holiday is a practical way to support your toddler's balanced diet while discovering products trusted by many families in Japan. The products are available at various retail stores in Japan (such as Akachan Honpo, Don Quijote, and drugstores).
Disclaimer: This product is not halal certified. While the formulation does not contain pork-derived ingredients, it is manufactured in a facility that may process non-halal products. Cleaning and sanitation procedures are conducted between production runs to minimise cross-contact.
This article is brought to you by Meiji Step.
