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1 Yuanda Rd, Haidian District, Beijing, China, 100097
Don't just go to Xidan and Wangfujing. This place should be checked out just because it's huge. Don't expect to purchase anything, but the sheer size is enough to be a landmark.
Golden Resources has not attracted a large foreign crowd yet either, mostly because of the mall's location in northwestern Beijing outside of Third Ring Road — far from the city's foreign enclaves. I did not see a single foreign face or hear a foreign language in the hour and a half I spent shopping that Sunday afternoon. Moreover, none of the stores I visited accepted foreign credit cards. In contrast, in many stores at the Oriental Plaza and China World malls in the center of the city, no one bats an eye when a customer hands over a Visa cardfrom a foreign bank. Now, however, the number of shoppers has increased tremendously over the years. The many restaurants, megaplex, and wide variety of stores has brought in consumers from all over the city and the world. An American executive based in Beijing suggested that name-brand corporations such as Ralph Lauren, Papa John's Pizza, and Chanel regard these non-earning stores as a form of advertising and positioning for the future sales. Fu Yuehong, general manager of the New Yansha Group which operates nearly half the mall, explains: From the beginning we wanted the largest shopping center in the world [...] We are the country with the most people in the world. We have the fastest growing economy. The largest mall shows our progress as a society [...] We think it will take three to five years to start making a profit. Best mall ever
Huge Mall. Loved the glitter and pomp & show. Bought big suitcase. Very affordable price. Hard to find some good vegetarian food to eat.
Lovely time visiting this place. Spent a year in Beijing and i went here mostly everyday..









