Halal beauty is all the rage now, along with vegan, organic and cruelty-free beauty, but you might be wondering, what exactly is halal beauty, and why has it suddenly exploded in popularity recently?

Credit: Giphy

Halal beauty is essentially cosmetic products that are made only from ingredients deemed permissible under Islamic law. Such products must be free from animals, or their derivatives, that are forbidden for Muslims to consume, and free from alcohol from khamr (alcoholic beverages). So if you’re looking for alternatives to mainstream cosmetics, here are 8 halal-certified brands you definitely need to know!

1. Talent Cosmetics – South Korea

If you’ve been wanting to try Korean beauty products but are concerned about the ingredients, this brand might be just what you need to feel every bit like a Korean beauty star!

Credit: @talentcosmetics on Instagram

Talent Cosmetics has a long history dating back to 1980 when it was founded in Myeongdong, South Korea. After a branding overhaul in the late 90s, it has launched many products and worked with K-Pop Stars to become a global cosmetic brand.

It launched a halal line in 2014, becoming the first in Korea to obtain certification from Malaysia Jakim for cosmetics!

Credit: @talentcosmetics on Instagram

You’ll find everything from BB foundation to cheek sticks (and even a CF featuring a K-pop star!) at Talent Cosmetics. In fact, the cheek sticks come with a special ultra-fine brush for a buildable colour, giving you a natural flush and comes in 4 shades of pink – Indian, Peachy, Coral and Flower.

Where to buy: There are 3 branches in Seoul: 2 in Myeongdong, 1 in Itaewon. You can also shop online at PrettySuci.com
Price: From 9,000₩

2. Zahara – Singapore

Founded by two sisters who decided to make their own halal cosmetics when they couldn’t find any in the market, you can rest assured that Zahara’s products are created with practicality and Muslim-friendliness in mind!

One of their most popular products to date is the oxygen nail polish, which is halal-certified by the International Halal Integrity Alliance.

Credit: Zahara on Facebook

They’ve even gone to great lengths to make sure that their nail polish is water-permeable by sending their products to a third-party laboratory for testing. Thanks to their efforts, their nail polish is one of the few in the market that’s wudhu-friendly! Yay 💕

This specially-formulated oxygen nail polish is highly pigmented, yet thinner than most. What’s more, it’s easy to remove, promising you healthier-looking nails! If you’re still not convinced, though, Zahara has created their very own nail polish remover, making it super easy for you to try new colours

Credit: Zahara on Facebook

Their alcohol-free liquid lipsticks are also extremely popular. With the opaque and matte formula that’s so in-trend nowadays, it’s no wonder that even the nude Girl Next Door colour is sold out on their site!

Where to buy: Shop online at the Zahara website or at PrettySuci.com
Price: SGD18

3. So.Lek Cosmetics

Did you know that this Malaysian brand’s quirky name is inspired by the phrase ‘So? Relax!’? Founded by a brother-sister team, they are currently in the process of securing Halal certification, but rest assured that their products are wudhu-friendly and cruelty-free!

Credit: So.Lek Cosmetics on Facebook

Malaysian celebrities have been seen wearing (and loving) So.Lek’s liquid lipsticks which are moisturising and provide a soft-matte finish.

Called Gincu, the lipsticks are available in both nude and bold colours. The brand also carries trendy cushion products like BB cushion with SPF 20 in three shades, and blush cushions in two lovely, warm colours.

Credit: So.Lek Cosmestics on Facebook

Where to buy: Shop online at So.Lek Cosmetics or at PrettySuci.com
Price: From RM39

4. Wardah Cosmetics – Indonesia

Founded by Indonesian Nurhayati Subakat, Wardah is a best-selling brand in Indonesia and takes pride in using halal raw materials of the highest quality.

Credit: @wardahbeauty on Instagram

Presenting a diverse range of products, including body care, skin care, hand care, makeup, and fragrance, it promises to make women feel confident and inspired 😌

Credit: @wardahbeauty on Instagram

We’ve definitely got our eyes on their EyeXpert Optimum Hi-black liner. Using eyeliner has never been this easy–this eyeliner comes in the shape of a marker! It’s no wonder that this product won a Beauty Award last year.

Credit: @wardahbeauty on Instagram

We’re also drawn to Wardah’s Matte Lip Cream that comes in 13 beautiful and wacky colours like Mauve On and Plum It Up. It is a lip gloss with matte finish that is suitable for everyday use.

Where to buy: Shop online at HalalShop Sg or at PrettySuci.com
Price: From SGD6

5. IBA Halal Care – India

Committed to a healthy lifestyle and the search for pure and ethical products that are free from harsh chemicals and impurities, this brand was launched by two sisters from India after 2 years of research and halal product development.

Credit: IBA Halal Care on Facebook

Certified by Halal India, IBA is the first halal-certified cosmetics brand in India and has expanded from make-up to body products and fragrances. Their cosmetics range includes liquid foundation, moisture-rich or long-stay matte lipsticks, lip balms and natural kohl eyeliner.

Credit: IBA Halal Care on Facebook

The lipsticks comes in 22 gorgeous shades, and each one is so pretty you’ll want to try them all! 😍

Where to buy: Shop online at IBA Halal Care
Price: From SGD2

6. INIKA Organic – Australia

Boasting certifications from the Australian Federation of Islamic Councils Inc., Choose Cruelty Free Australia, Organic Food Chain Australia and Vegan Society UK, this Australian brand is not only halal but guarantees that their products are safe, natural, ethical and environmentally conscious.

Credit: INIKA Organic on Facebook

This brand is equipped with everything a girl needs for a complete make-up experience. Primer, highlighter, bronzer, eyebrow pencil, lip tint and gloss – they’ve got it all!

We especially love that their site has a foundation finder that helps you to choose the best foundation for your skin tone.

Credit: INIKA Organic on Facebook

The Certified Organic Liquid Foundation with Hyaluronic Acid comes in 6 shades and is one of their best-sellers, with a flawless, natural coverage which is easily buildable on areas of concern. It slides on silky-smooth and has commendable staying power.

Where to buy: INIKA Organic
Price: From AUD 29

7. Glow by Claudia Nour – U.S.

Hailing from the US, Claudia Nour is a Latina Muslim convert and founder of her very own makeup and skin care line, Glow. She guarantees that her products are made with all natural and halal ingredients, and are alcohol-free, and free from pig and pig-derived ingredients, gelatin and carmine.

Credit: Claudia Nour on Facebook

Glow’s cosmetics range from mineral foundations to concealers, blushes, bronzers, finishing powders, lipsticks, cream lipsticks, scented lip balms, eye liner pencils, and more. Now THAT’s what we call variety!

The Glow and Restore Cream Concealer is a favourite with a creamy texture and excellent coverage, AND it costs just USD2 for a sample size!

Credit: Claudia Nour on Facebook

Glow’s lipsticks have received rave reviews from users who found the creamy, highly pigmented formula moisturising and long-lasting. It also comes in 12 stunning colours!

Where to buy: Shop online at Claudia Nour
Price: From USD2

8. Amara Halal Cosmetics – U.S.

Hailing from the US, Amara is the first company in North America to provide Halal-certified cosmetics using quality products that are paraben-free, gluten-free, petrochemical-free, and of course, free from alcohol and animal products.

Credit: Amara Halal Cosmetics on Facebook

This brand is a one-stop shop for everything from breathable nail polish to a full collection of face, lip and eye products, and beauty brushes. Foundation comes in liquid or press powder format. Available in four shades – light, medium, medium olive and dark, the press powder foundation is a winner with long-lasting coverage and non-cakey finish.

Not sure what to try out first? Amara’s got you covered–go for the value packs so you can try different combinations of make-up products to suit your needs.


Credit: Amara Halal Cosmetics on Facebook

These value-for-money duos come in eyeshadow-bronzer packs, lipgloss-lipstick pack, foundation pack and even a nail polish pack!

Where to buy: Shop online at Amara Cosmetics or at PrettySuci.com
Price: From USD10

9. Tuesday in Love – Canada

Made in Canada, this make-up brand is not only socially-conscious and donates proceeds from every purchase to Islamic Relief Canada, they are also cruelty-free and halal-certified by ISNA Canada.

Credit: Tuesday in Love on Facebook

Known for their nail polish range, their specially-crafted water permeable nail polish uses revolutionary micro-pore technology technology to ensure water is penetrable, and comes in a variety of yummy colours like Cherry Bomb and Truffle!

Tuesday in Love also has a cosmetics range with various lipsticks, eye shadow, liquid foundation, eye and brow mascara, and eyeliner.

Credit: Tuesday in Love on Facebook

Their Luxury Lipstick, which comes in 8 saturated, creamy colours, have gotten much love. I’ve also personally tried their Matte Liquid Lipstick, designed with an easy-to-use click pen applicator and long lasting formulation that won’t feather.

You’ll be sure to fall in love with Tuesday in Love’s halal make-up line, just like we did!

Where to buy: Shop online at Tuesday in Love
Price: From CAD13

10. Sampure Minerals – U.K.

Certified Halal by the Halal Monitoring Committee (HMC), this UK brand has won numerous Beauty Awards and carries a range of Premium mineral cosmetics.

If you are worried about parabens, alcohol and animal ingredients in your make-up, rest assured that this Vegetarian Society-approved brand is cruelty-free and contains no such products or harsh chemicals.

Credit: Sampure Minerals on Facebook

Everything from foundation to bronzer, blush to eye shadow, comes in a pot of pigmented mineral powder.

This brand’s Instant Glow Mineral Foundation has obtained positive reviews from its customers who have enjoyed flawless coverage and additional SPF 15 protection as well!

Great for beginners who want a buildable foundation, this product is fuss-free and easy-to-use.

Credit: Sampure Minerals on Facebook

For a lipstick to complete the look, you may want to try the Nourishing Long-Lasting Hydra Lipstick which is a creamy and saturated lipstick with a rich satin finish, available in 10 long-lasting colours, infused with revitalising minerals for healthy-looking lips.

Where to buy: Shop online at Sampure Minerals
Price: From £8

BONUS: Klarity – Singapore

It took two years for brand owners to obtain halal-certification, but it was definitely worth the wait. As the first halal-certified functional skincare brand in Singapore, Klarity is also cruelty-free and paraben-free, and products are manufactured in Korea using French and Swiss technologies.

Credit: Klarity Singapore on Facebook

Most of Klarity’s products are geared towards skincare, with eye treatments that reduce the appearance of fine lines and dark circles using a brightening infusion of diamond powder, masks that accentuates V-line and mud masks for skin renewal.

Credit: Klarity Singapore on Facebook

To prep your skin before make-up or to give your face a boost with minimal coverage, we recommend the CC Lotion that acts as a sunscreen and gives you a natural, radiant glow.

Where to buy: Available at Sephora stores in SG or online at Sephora SG
Price: From SGD39

What used to be difficult to source for, now has been made easier, Alhamdulillah. With the rise in the number of halal-conscious consumers, the beauty market has responded with halal certification for cosmetics and skin care, and we, Muslimahs, are thrilled!

Have you tried any of these aforementioned brands? Let us know your favourite in the comments below 😉


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